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One Click

Keep IT simple.

Logo, colour palette and pattern for One Click, an IT team whose brand line is keep IT simple.

One Click: Logo, colour palette and pattern for One Click, an IT team whose brand line is keep IT simple.
ClientOne Click
Type of workBrand Identity
IndustryTech & finance
Year2020
LanguagesEnglish

01The mark

A mouse inside the O.

One Click is an IT team that wanted to sound simple. We drew the name in one continuous rounded line: the O doubles as a computer mouse, its cable loops into the N and E, and a single C carries the word click.

keep IT simple

Brand line
One Click: Logo construction on circles and rounded bars
One Click: The logo in brushed metal
One Click: Hanging poster and the logo in light blue, navy and charcoal

02The system

Cyan, navy and a pattern.

A bright cyan, a deep navy and a charcoal keep it technical without feeling cold. The mouse-and-cable shape repeats into a pattern for backgrounds and print, and the mark sits cleanly on an app screen.

Colour

  • Cyan#09CFF6
  • Navy#004663
  • Charcoal#2C3439
One Click: Colour palette
One Click: Pattern built from the mark
One Click: A team in an app: the logo on a phone screen

The result

A friendly, single-line mark that says IT without a single circuit board, with a small palette and pattern that carry it from poster to phone.

  • Logo
  • Logo construction
  • Colour versions
  • Colour palette
  • Pattern
  • Poster mockup
  • App screen
  • Behance presentation

Running a tech or IT services company?

Simple to say. Simple to remember.

Tech and IT teams come to us for a mark that explains what they do at a glance.

Next project · Brand IdentitySyrian HandmadesA logo that looks handmade.
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